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Cookie Policy

Last Updated: November 24, 2025

1. What Are Cookies?

Cookies are small text files stored on your device when you visit websites. They help websites remember your preferences, improve functionality, and analyze usage patterns.

This policy explains what cookies we use, why we use them, and how you can manage your cookie preferences on info.co.uk.

2. Types of Cookies We Use

2.1 Essential Cookies (Strictly Necessary)

These cookies are required for the website to function properly and cannot be disabled.

Cookie Name Purpose Duration
session_id Maintains user session and login state Session (until browser closes)
cookie_consent Stores your cookie preferences 1 year
security_token Prevents cross-site request forgery (CSRF) attacks Session

2.2 Performance Cookies (Analytics)

These cookies help us understand how visitors interact with our website by collecting anonymous statistical data.

Cookie Name Purpose Duration
_ga Google Analytics: Distinguishes unique users 2 years
_gid Google Analytics: Distinguishes users 24 hours
_gat Google Analytics: Throttles request rate 1 minute

2.3 Functional Cookies

These cookies enable enhanced functionality and personalization.

Cookie Name Purpose Duration
chat_history Remembers your chat conversations with support 30 days
language_pref Stores your language preference 1 year
theme_mode Remembers dark/light mode preference 1 year

2.4 Marketing Cookies (Advertising)

These cookies track your browsing activity to deliver relevant advertisements and measure campaign effectiveness.

Cookie Name Purpose Duration
_fbp Facebook Pixel: Tracks conversions and remarketing 3 months
IDE Google DoubleClick: Serves targeted advertisements 1 year
_linkedin_partner_id LinkedIn Ads: B2B advertising and analytics 180 days

3. Third-Party Cookies

Some cookies are set by third-party services we use:

  • Google Analytics: Website traffic analysis and user behavior insights
  • Google Fonts: Typography and font rendering
  • Facebook Pixel: Advertising effectiveness and remarketing
  • LinkedIn Insight Tag: Professional audience targeting
  • Microsoft Clarity: Heatmaps and session recordings

These third parties have their own privacy policies. We recommend reviewing them:

  • Google Privacy Policy
  • Facebook Privacy Policy
  • LinkedIn Privacy Policy
  • Microsoft Privacy Policy

4. How We Use Cookies

We use cookies to:

  • Essential Operations: Maintain security, process transactions, enable core functionality
  • Performance Monitoring: Identify technical issues, optimize page load times
  • User Experience: Remember your preferences, provide personalized content
  • Analytics: Understand visitor demographics, popular content, conversion paths
  • Marketing: Deliver relevant ads, measure campaign ROI, prevent ad fatigue

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner. You can:

  • Accept all cookies for the best experience
  • Reject non-essential cookies
  • Customize settings to choose specific cookie categories

5.2 Browser Settings

Most browsers allow you to control cookies through settings:

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions > Manage and delete cookies

5.3 Opt-Out Tools

  • Google Analytics: Browser Add-on
  • NAI Opt-Out: Network Advertising Initiative
  • DAA Opt-Out: Your Online Choices

5.4 Do Not Track

We respect "Do Not Track" (DNT) browser signals. When DNT is enabled, we disable non-essential tracking cookies.

6. Impact of Disabling Cookies

Blocking or deleting cookies may affect website functionality:

  • You may need to log in repeatedly
  • Preferences and settings won't be remembered
  • Some features may not work properly
  • Chat history won't be saved
  • Forms may require re-entry of information

Essential cookies cannot be disabled as they're necessary for security and basic operations.

7. Mobile App Tracking

Our mobile applications may use similar tracking technologies including:

  • Device identifiers (IDFA on iOS, AAID on Android)
  • Local storage and cached data
  • Analytics SDKs (Firebase, Mixpanel)

You can manage tracking through your device settings (Settings > Privacy > Tracking on iOS, Settings > Google > Ads on Android).

8. Updates to This Policy

We may update this cookie policy to reflect changes in technology, legal requirements, or business practices. We'll notify you of significant changes via email or website banner. Check this page periodically for updates.

9. Contact Us

For questions about our use of cookies or to exercise your privacy rights:

DeepMor Tech Consultancy
20 Clark Drive, Westhampnett
Chichester, West Sussex PO18 0GA
United Kingdom

Email: privacy@info.co.uk
Phone: +44 7979 193294
Business Hours: Monday - Friday, 09:00 - 17:00

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